Elements of Speechwriting and Public Speaking - 89 edition
Elements of Speechwriting and Public Speaking - 89 edition
Copyright: 1989
Publisher: Macmillan Publishing Co.
Published: 1989
International: No
Summary
Public speakers of all kinds, from old hands to quaking newcomer, have found The Elements of Speechwriting and Public Speaking the single most effective tool they can turn to for help in creating and delivering a successful speech.
Table of Contents
Acknowledgments.
Introduction.
I.PREPARATION.
1.Know Your Audience.
A Speech Gone Bad.
Listener Biology and the Speech Environment.
Listener Psychology.
Listener Sociology.
Typical Speech Settings.
2.Decide What You Want to Achieve.
Why Give a Speech?
Five Kinds of Speeches to Reach Five Communication Goals.
3.Selecting Your Topic.
4. Speech Construction.
The Opening.
The Body of the Speech.
The Closing.
5.Personal, Clear, and Interesting.
Personal, Not Remote.
Clear, Not Confusing.
Interesting, Not Dull.
II.DELIVERY.
6. The Hardware of Public Speaking.
Your Script.
Visual Aids, Props, and Handouts.
7. Attitudes, Nerves, and Rehearsal.
Attitudes and Expectations.
Nerves.
Elements of Effective Rehearsal.
8. Elements of Effective Presentation.
Nonverbal Communication in General.
Eyes.
Face.
Body.
Clothing.
Voice.
9. Building Oratorical Power.
How to Affect Tone.
Nine Rhetorical Techniques for Memorability and Persuasiveness.
III. TOPICS OF SPECIAL INTEREST.
10. The Elements of Persuasion.
Philosophers on Persuasion.
Politicians on Persuasion.
Psychologists on Persuasion.
The Pragmatics of Persuasion.
Effective Argumentation.
Persuasive Body Language.
11. Humor.
First Considerations.
Kinds of Humor that Work Well in Speeches.
Six Rules of Lip.
Tricks and Techniques.
Onward.
Notes.
Index.
Shop Us With Confidence
Public speakers of all kinds, from old hands to quaking newcomer, have found The Elements of Speechwriting and Public Speaking the single most effective tool they can turn to for help in creating and delivering a successful speech.
Acknowledgments.
Introduction.
I.PREPARATION.
1.Know Your Audience.
A Speech Gone Bad.
Listener Biology and the Speech Environment.
Listener Psychology.
Listener Sociology.
Typical Speech Settings.
2.Decide What You Want to Achieve.
Why Give a Speech?
Five Kinds of Speeches to Reach Five Communication Goals.
3.Selecting Your Topic.
4. Speech Construction.
The Opening.
The Body of the Speech.
The Closing.
5.Personal, Clear, and Interesting.
Personal, Not Remote.
Clear, Not Confusing.
Interesting, Not Dull.
II.DELIVERY.
6. The Hardware of Public Speaking.
Your Script.
Visual Aids, Props, and Handouts.
7. Attitudes, Nerves, and Rehearsal.
Attitudes and Expectations.
Nerves.
Elements of Effective Rehearsal.
8. Elements of Effective Presentation.
Nonverbal Communication in General.
Eyes.
Face.
Body.
Clothing.
Voice.
9. Building Oratorical Power.
How to Affect Tone.
Nine Rhetorical Techniques for Memorability and Persuasiveness.
III. TOPICS OF SPECIAL INTEREST.
10. The Elements of Persuasion.
Philosophers on Persuasion.
Politicians on Persuasion.
Psychologists on Persuasion.
The Pragmatics of Persuasion.
Effective Argumentation.
Persuasive Body Language.
11. Humor.
First Considerations.
Kinds of Humor that Work Well in Speeches.
Six Rules of Lip.
Tricks and Techniques.
Onward.
Notes.
Index.
Published: 1989
International: No
Summary
Public speakers of all kinds, from old hands to quaking newcomer, have found The Elements of Speechwriting and Public Speaking the single most effective tool they can turn to for help in creating and delivering a successful speech.
Table of Contents
Table of Contents
Acknowledgments.
Introduction.
I.PREPARATION.
1.Know Your Audience.
A Speech Gone Bad.
Listener Biology and the Speech Environment.
Listener Psychology.
Listener Sociology.
Typical Speech Settings.
2.Decide What You Want to Achieve.
Why Give a Speech?
Five Kinds of Speeches to Reach Five Communication Goals.
3.Selecting Your Topic.
4. Speech Construction.
The Opening.
The Body of the Speech.
The Closing.
5.Personal, Clear, and Interesting.
Personal, Not Remote.
Clear, Not Confusing.
Interesting, Not Dull.
II.DELIVERY.
6. The Hardware of Public Speaking.
Your Script.
Visual Aids, Props, and Handouts.
7. Attitudes, Nerves, and Rehearsal.
Attitudes and Expectations.
Nerves.
Elements of Effective Rehearsal.
8. Elements of Effective Presentation.
Nonverbal Communication in General.
Eyes.
Face.
Body.
Clothing.
Voice.
9. Building Oratorical Power.
How to Affect Tone.
Nine Rhetorical Techniques for Memorability and Persuasiveness.
III. TOPICS OF SPECIAL INTEREST.
10. The Elements of Persuasion.
Philosophers on Persuasion.
Politicians on Persuasion.
Psychologists on Persuasion.
The Pragmatics of Persuasion.
Effective Argumentation.
Persuasive Body Language.
11. Humor.
First Considerations.
Kinds of Humor that Work Well in Speeches.
Six Rules of Lip.
Tricks and Techniques.
Onward.
Notes.
Index.