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Management Information Systems: Managing the Digital Firm

Management Information Systems: Managing the Digital Firm - 16th edition

Management Information Systems: Managing the Digital Firm - 16th edition

ISBN13: 9780135191798

ISBN10: 0135191793

Management Information Systems: Managing the Digital Firm by NA - ISBN 9780135191798
Cover type: Hardback
Edition: 16TH 20
Copyright: 2020
Publisher: Pearson
Published:
International: No
Management Information Systems: Managing the Digital Firm by NA - ISBN 9780135191798

ISBN13: 9780135191798

ISBN10: 0135191793

Cover type: Hardback
Edition: 16TH 20
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Summary

The authoritative, case-based study of IS in business today. Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.

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